Content Marketing

Prioritising mobile first design

Mobile first design is not a new concept. It has been around for more than a decade and it’s used ...
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Google extends AMP with new story format

Google’s Accelerated Mobile Pages (AMP) was initiated as a project to improve the performance of mobile web pages. The project ...
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Gen Z engaging with 10 hours of online content a day

One fact has become indisputable in the last few years: the British population is addicted to digital content. According to ...
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Convergence communiqué: Designing your story based on media and message (part two)

Are you watching The Crown, a biographical series on Netflix about the reign of Queen Elizabeth II of the United Kingdom? ...
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Three ecommerce content marketing lessons from Etsy

In a recent interview with The Telegraph, Josh Silverman, the new CEO of global craft marketplace Etsy, discussed giving the ...
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